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China: Prestige Beauty E-Commerce sales hits 710 Million USD in August

The prestige beauty E-Commerce business in China keeps growing rapidly. Some interesting insights as follows:

  • prestige beauty sales in E-Commerce hit 710 m USD in August | +61 % vs 2019

  • skincare is the best performing prestige beauty category in E-Commerce

  • skincare sales in August reached a plus of 71 % vs 2019

Source: https://www.npd.com/wps/portal/npd/us/news/press-releases/2020/china-prestige-beauty-e-commerce-sales-generated--710-million-in-august--reports-the-npd-group/